{"id":270167,"date":"2024-10-24T15:01:49","date_gmt":"2024-10-24T08:01:49","guid":{"rendered":"https:\/\/divineshop.vn\/tin-tuc\/?p=270167"},"modified":"2024-10-24T15:01:51","modified_gmt":"2024-10-24T08:01:51","slug":"temu-do-bo-vao-viet-nam-shopee-va-lazada-co-doi-thu-dang-gom","status":"publish","type":"post","link":"https:\/\/divineshop.vn\/tin-tuc\/temu-do-bo-vao-viet-nam-shopee-va-lazada-co-doi-thu-dang-gom\/","title":{"rendered":"Temu \u0111\u1ed5 b\u1ed9 v\u00e0o Vi\u1ec7t Nam, Shopee v\u00e0 Lazada c\u00f3 \u0111\u1ed1i th\u1ee7 \u0111\u00e1ng g\u1eddm"},"content":{"rendered":"\n<p>Temu l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng mua s\u1eafm c\u00e1c s\u1ea3n ph\u1ea9m \u0111a d\u1ea1ng, bao g\u1ed3m th\u1eddi trang, \u0111\u1ed3 \u0111i\u1ec7n t\u1eed, ph\u1ee5 ki\u1ec7n, \u0111\u1ed3 gia d\u1ee5ng, v\u00e0 nhi\u1ec1u m\u1eb7t h\u00e0ng kh\u00e1c. Temu ch\u1ee7 y\u1ebfu ho\u1ea1t \u0111\u1ed9ng d\u01b0\u1edbi h\u00ecnh th\u1ee9c mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0 n\u1ed5i b\u1eadt v\u1edbi gi\u00e1 c\u1ea3 c\u1ea1nh tranh v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 l\u1edbn. \u0110\u00e2y c\u0169ng l\u00e0 \u1ee9ng d\u1ee5ng v\u1eeba ti\u1ebfn v\u00e0o th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, v\u1edbi m\u00f4 h\u00ecnh kinh doanh t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Shopee, Lazada.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy counter-decimal ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/divineshop.vn\/tin-tuc\/temu-do-bo-vao-viet-nam-shopee-va-lazada-co-doi-thu-dang-gom\/#Temu_-_ung_dung_mua_sam_sieu_re\" title=\"Temu &#8211; \u1ee9ng d\u1ee5ng mua s\u1eafm si\u00eau r\u1ebb\">Temu &#8211; \u1ee9ng d\u1ee5ng mua s\u1eafm si\u00eau r\u1ebb<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/divineshop.vn\/tin-tuc\/temu-do-bo-vao-viet-nam-shopee-va-lazada-co-doi-thu-dang-gom\/#Hoa_hong_30_cho_nguoi_gioi_thieu_moi\" title=\"Hoa h\u1ed3ng 30% cho ng\u01b0\u1eddi gi\u1edbi thi\u1ec7u m\u1edbi\">Hoa h\u1ed3ng 30% cho ng\u01b0\u1eddi gi\u1edbi thi\u1ec7u m\u1edbi<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/divineshop.vn\/tin-tuc\/temu-do-bo-vao-viet-nam-shopee-va-lazada-co-doi-thu-dang-gom\/#Dang_tin_dung_hay_khong\" title=\"\u0110\u00e1ng tin d\u00f9ng hay kh\u00f4ng?\">\u0110\u00e1ng tin d\u00f9ng hay kh\u00f4ng?<\/a><\/li><\/ul><\/nav><\/div>\n<h3 id=\"h-temu-\u1ee9ng-d\u1ee5ng-mua-s\u1eafm-sieu-r\u1ebb\"><span class=\"ez-toc-section\" id=\"Temu_-_ung_dung_mua_sam_sieu_re\"><\/span><strong>Temu &#8211; \u1ee9ng d\u1ee5ng mua s\u1eafm si\u00eau r\u1ebb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Temu b\u00e1n m\u1ecdi th\u1ee9 tr\u00ean \u0111\u1eddi, t\u1eeb qu\u1ea7n \u00e1o, \u0111\u1ed3 \u0111i\u1ec7n t\u1eed cho \u0111\u1ebfn \u0111\u1ed3 n\u1ed9i th\u1ea5t, v\u1edbi gi\u00e1 c\u1ef1c r\u1ebb, c\u00f9ng c\u00e2u kh\u1ea9u hi\u1ec7u quen thu\u1ed9c &#8220;mua s\u1eafm nh\u01b0 t\u1ef7 ph\u00fa&#8221;. N\u1ec1n t\u1ea3ng ra m\u1eaft l\u1ea7n \u0111\u1ea7u ti\u00ean t\u1ea1i M\u1ef9 v\u00e0o n\u0103m 2022 v\u00e0 sau \u0111\u00f3 l\u00e0 t\u1ea1i V\u01b0\u01a1ng qu\u1ed1c Anh v\u00e0 c\u00e1c n\u01a1i kh\u00e1c tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n\n\n\n<p>Temu l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed gi\u1ed1ng Shopee v\u00e0 Lazada, Temu c\u00f3 \u0111\u1eb7c tr\u01b0ng n\u1ed5i b\u1eadt l\u00e0 b\u00e1n m\u1ecdi th\u1ee9 tr\u00ean \u0111\u1eddi, t\u1eeb qu\u1ea7n \u00e1o, \u0111\u1ed3 \u0111i\u1ec7n t\u1eed cho \u0111\u1ebfn \u0111\u1ed3 n\u1ed9i th\u1ea5t, v\u1edbi gi\u00e1 c\u1ef1c r\u1ebb, k\u00e8m ch\u00ednh s\u00e1ch mi\u1ec5n ph\u00ed ship v\u00e0 tr\u1ea3 h\u00e0ng trong 90 ng\u00e0y. Ph\u1ea7n m\u1ec1m n\u00e0y \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c chia s\u1ebb r\u1ea7m r\u1ed9 tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i t\u1ea1i Vi\u1ec7t Nam k\u1ec3 t\u1eeb nh\u1eefng ng\u00e0y \u0111\u1ea7u ra m\u1eaft.<\/p>\n\n\n\n<p>Tung ra kh\u1ea9u hi\u1ec7u &#8220;mua s\u1eafm nh\u01b0 t\u1ef7 ph\u00fa&#8221;, nh\u01b0ng h\u1ea7u h\u1ebft c\u00e1c m\u1eb7t h\u00e0ng tr\u00ean Temu \u0111\u1ec1u \u0111\u01b0\u1ee3c b\u00e0y b\u00e1n &#8220;si\u00eau r\u1ebb&#8221; v\u1edbi m\u1ee9c chi\u1ebft kh\u1ea5u l\u00ean t\u1edbi 80-85%. \u0110\u1eb7c bi\u1ec7t, m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m c\u00f2n gi\u1ea3m gi\u00e1 s\u00e2u nh\u01b0 &#8220;cho&#8221;, khi\u1ebfn r\u1ea5t nhi\u1ec1u kh\u00e1ch h\u00e0ng Vi\u1ec7t Nam &#8220;r\u1ec9 tai&#8221; th\u00edch th\u00fa.&nbsp;<\/p>\n\n\n\n<p>C\u0169ng gi\u1ed1ng nh\u01b0 c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c, trong hai \u0111\u1ebfn ba n\u0103m t\u1edbi v\u00e0o th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a Temu l\u00e0 t\u0103ng c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 th\u1ecb ph\u1ea7n m\u00e0 kh\u00f4ng quan t\u00e2m \u0111\u1ebfn l\u1ee3i nhu\u1eadn.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"800\" height=\"533\" src=\"https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633.jpg\" alt=\"\" class=\"wp-image-270168\" srcset=\"https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633.jpg 800w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633-300x200.jpg 300w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633-768x512.jpg 768w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633-150x100.jpg 150w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/temu-1729480759177-1729480760356707513633-696x464.jpg 696w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption>App Temu tr\u00ean \u0111i\u1ec7n tho\u1ea1i<\/figcaption><\/figure><\/div>\n\n\n\n<h3 id=\"h-hoa-h\u1ed3ng-30-cho-ng\u01b0\u1eddi-gi\u1edbi-thi\u1ec7u-m\u1edbi\"><span class=\"ez-toc-section\" id=\"Hoa_hong_30_cho_nguoi_gioi_thieu_moi\"><\/span><strong>Hoa h\u1ed3ng 30% cho ng\u01b0\u1eddi gi\u1edbi thi\u1ec7u m\u1edbi<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Ng\u00e0y 22\/10, Temu m\u1edf \u0111\u0103ng k\u00fd ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb li\u00ean k\u1ebft (affiliate) cho ng\u01b0\u1eddi d\u00f9ng trong n\u01b0\u1edbc. Vi\u1ec7c \u0111\u0103ng k\u00fd th\u00e0nh \u0111\u1ed1i t\u00e1c ki\u1ebfm ti\u1ec1n tr\u00ean s\u00e0n n\u00e0y \u0111\u01a1n gi\u1ea3n, ai c\u0169ng c\u00f3 th\u1ec3 tham gia v\u1edbi chi\u1ebft kh\u1ea5u cao h\u01a1n m\u1ee9c Lazada, Shopee \u00e1p d\u1ee5ng t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n<p>V\u1edbi kho\u1ea3n tr\u1ea3 th\u01b0\u1edfng cao cho nh\u1eefng ng\u01b0\u1eddi gi\u1edbi thi\u1ec7u kh\u00e1ch m\u1edbi t\u1ea3i app, tham gia ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb li\u00ean k\u1ebft, Temu b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c chia s\u1ebb r\u1ea7m r\u1ed9 tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i t\u1ea1i Vi\u1ec7t Nam.&nbsp;<\/p>\n\n\n\n<p>Theo \u0111\u00f3, v\u1edbi m\u1ed7i ng\u01b0\u1eddi c\u00e0i \u1ee9ng d\u1ee5ng, t\u1ea1o t\u00e0i kho\u1ea3n theo \u0111\u01b0\u1eddng d\u1eabn \u0111\u01b0\u1ee3c c\u1ea5p, ng\u01b0\u1eddi l\u00e0m ti\u1ebfp th\u1ecb li\u00ean k\u1ebft s\u1ebd nh\u1eadn 150.000 \u0111\u1ed3ng ti\u1ec1n th\u01b0\u1edfng.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 m\u1ee9c r\u1ea5t cao so v\u1edbi con s\u1ed1 s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c \u1edf Vi\u1ec7t Nam \u0111ang chi tr\u1ea3. V\u00ed d\u1ee5, Shopee chia t\u1ed1i \u0111a 50.000 \u0111\u1ed3ng cho m\u1ed9t \u0111\u01a1n h\u00e0ng th\u00e0nh c\u00f4ng cho \u0111\u1ed1i t\u00e1c affiliate.&nbsp;<\/p>\n\n\n\n<p>\u0110\u01b0\u1ee3c bi\u1ebft, Temu tr\u1ea3 s\u1ed1 g\u1ea5p 3 ch\u1ec9 b\u1eb1ng vi\u1ec7c t\u1ea1o l\u1eadp t\u00e0i kho\u1ea3n. Tuy nhi\u00ean, \u0111\u1ec3 r\u00fat ti\u1ec1n th\u01b0\u1edfng, nh\u1eefng t\u00e0i kho\u1ea3n m\u1edbi n\u00e0y ph\u1ea3i mua s\u1eafm s\u1ea3n ph\u1ea9m b\u1ea5t k\u1ef3 tr\u00ean \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n<p>C\u00f3 th\u1ec3 n\u00f3i, b\u1eb1ng chi\u00eau tr\u1ea3 nhi\u1ec1u ti\u1ec1n cho nh\u1eefng ng\u01b0\u1eddi tham gia ti\u1ebfp th\u1ecb li\u00ean k\u1ebft, Temu c\u00f3 th\u1ec3 nhanh ch\u00f3ng qu\u1ea3ng b\u00e1 \u201ctruy\u1ec1n mi\u1ec7ng\u201d qua c\u00e1c k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"665\" height=\"355\" src=\"https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/z5959350330904-71d3f6e8f506ce66d5858b0db0433c7d20241023143718.jpg\" alt=\"\" class=\"wp-image-270169\" srcset=\"https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/z5959350330904-71d3f6e8f506ce66d5858b0db0433c7d20241023143718.jpg 665w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/z5959350330904-71d3f6e8f506ce66d5858b0db0433c7d20241023143718-300x160.jpg 300w, https:\/\/divineshop.vn\/tin-tuc\/wp-content\/uploads\/2024\/10\/z5959350330904-71d3f6e8f506ce66d5858b0db0433c7d20241023143718-150x80.jpg 150w\" sizes=\"(max-width: 665px) 100vw, 665px\" \/><figcaption>30% hoa h\u1ed3ng Affiliate<\/figcaption><\/figure><\/div>\n\n\n\n<h3 id=\"h-dang-tin-dung-hay-khong\"><span class=\"ez-toc-section\" id=\"Dang_tin_dung_hay_khong\"><\/span><strong>\u0110\u00e1ng tin d\u00f9ng hay kh\u00f4ng?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>H\u1ec7 l\u1ee5y Affiliate t\u1ed3n t\u1ea1i nhi\u1ec1u v\u1ea5n \u0111\u1ec1. C\u00e1c s\u1ea3n ph\u1ea9m tr\u00ean Temu hi\u1ec7n \u0111a ph\u1ea7n l\u00e0 d\u1ea1ng no-brand (kh\u00f4ng th\u01b0\u01a1ng hi\u1ec7u), gi\u00e1 tr\u1ecb th\u1ea5p v\u00e0 \u0111\u01b0\u1ee3c cung \u1ee9ng xuy\u00ean bi\u00ean gi\u1edbi. R\u1ea5t kh\u00f3 t\u00ecm th\u1ea5y m\u00f3n h\u00e0ng tr\u00ean 1 tri\u1ec7u \u0111\u1ed3ng \u1edf n\u1ec1n t\u1ea3ng n\u00e0y. Ch\u1ea5t l\u01b0\u1ee3ng th\u1ef1c t\u1ebf, \u0111\u1ed9 b\u1ec1n c\u1ee7a s\u1ea3n ph\u1ea9m c\u0169ng ch\u01b0a \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng.<\/p>\n\n\n\n<p>Nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng Temu c\u00f3 m\u1eb7t nh\u01b0 M\u1ef9, ch\u00e2u \u00c2u cho bi\u1ebft s\u00e0n n\u00e0y th\u01b0\u1eddng m\u00f4 t\u1ea3 b\u1eb1ng h\u00ecnh \u1ea3nh gi\u1ea3, th\u00f4ng tin g\u00e2y hi\u1ec3u nh\u1ea7m. M\u1eb7t kh\u00e1c, ch\u1ea5t l\u01b0\u1ee3ng th\u01b0\u1eddng t\u01b0\u01a1ng x\u1ee9ng v\u1edbi s\u1ed1 ti\u1ec1n, gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng th\u1ea5p.<\/p>\n\n\n\n<p>T\u1ea1i Vi\u1ec7t Nam, t\u00ecnh tr\u1ea1ng link b\u1ea9n \u201cr\u1ea3i th\u1ea3m\u201d tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i g\u00e2y b\u1ee9c x\u00fac trong th\u1eddi gian qua. D\u01b0\u1edbi c\u00e1c b\u00e0i \u0111\u0103ng \u0111\u01b0\u1ee3c quan t\u00e2m, nhi\u1ec1u t\u00e0i kho\u1ea3n \u1ea3o \u0111\u0103ng b\u00ecnh lu\u1eadn gi\u1ea3 m\u1ea1o k\u00e8m n\u1ed9i dung m\u1ed3i ch\u00e0i \u0111\u1ec3 d\u1eabn v\u1ec1 s\u00e0n TM\u0110T, ki\u1ebfm hoa h\u1ed3ng.<\/p>\n\n\n\n<p>C\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ec1u \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 th\u1ea5p h\u01a1n nhi\u1ec1u l\u1ea7n so v\u1edbi m\u1ee9c gi\u00e1 ni\u00eam y\u1ebft (t\u1ee9c l\u00e0 m\u1ee9c gi\u1ea3m gi\u00e1 r\u1ea5t nhi\u1ec1u), nh\u01b0ng th\u1ef1c t\u1ebf, gi\u00e1 c\u1ea3 v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m n\u00e0y th\u00ec ch\u01b0a ai ki\u1ec3m ch\u1ee9ng. C\u00f3 ch\u0103ng, trong m\u1ed9t th\u1eddi gian d\u00e0i n\u1eefa, sau khi \u0111\u00e3 c\u00f3 m\u1ed9t s\u1ed1 l\u01b0\u1ee3t ng\u01b0\u1eddi Vi\u1ec7t Nam mua v\u00e0 \u0111\u00e1nh gi\u00e1, th\u00ec \u1ee9ng d\u1ee5ng n\u00e0y m\u1edbi c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng &#8220;reivew&#8221; th\u1eadt, ch\u1ee9 kh\u00f4ng ph\u1ea3i ng\u01b0\u1eddi d\u00f9ng &#8220;unname&#8221; ho\u1eb7c robot hay AI&#8230;<\/p>\n\n\n\n<p>C\u00f9ng v\u1edbi nh\u1eefng n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Trung Qu\u1ed1c kh\u00e1c nh\u01b0 Taobao, 1688, Shein c\u0169ng \u0111\u00e3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, Temu \u0111ang c\u00f3 l\u1ee3i th\u1ebf l\u00e0 th\u00f3i quen mua s\u1eafm online c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t \u0111\u00e3 \u0111\u01b0\u1ee3c thay \u0111\u1ed5i. Tuy nhi\u00ean, \u0111\u1ec3 kh\u1eb3ng \u0111\u1ecbnh s\u1ea3n ph\u1ea9m c\u00f3 uy t\u00edn hay kh\u00f4ng, c\u1ea7n nhi\u1ec1u th\u1eddi gian h\u01a1n nh\u1eefng chi\u00eau b\u00e0i khuy\u1ebfn m\u00e3i. 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